Morecast Weather App

Morecast Weather App

Full UX Design
Client
UBIMET / Red Bull
Role
Lead UX Designer
Industry
News & Public Safety

Morecast is a multiplatform weather app which provides high-quality and professional level data to customers.

We led the design team (UX and UI) of a Morecast app (a Red Bull company) for a year.

We went through a weekly design sprint similar to the Google Design Sprint, validating new features, and the concepts and changes across Morecast and related-Red Bull products.

The app was designed and built for iPhone, iPad, the Apple watch, Android phones, tablets, and wearables.

Results & Outcomes

  • App was downloaded by more than 15 million users with 4.6-star average rating in the app stores
  • Received international coverage in diverse outlets
  • Brought PR value to Red bull brands and events
  • Increased Sales via brand awareness, which impacted the performance of B2B weather-related products