Morecast Weather App
Full UX Design- Client
- UBIMET / Red Bull
- Role
- Lead UX Designer
- Industry
- News & Public Safety
Morecast is a multiplatform weather app which provides high-quality and professional level data to customers.
We led the design team (UX and UI) of a Morecast app (a Red Bull company) for a year.
We went through a weekly design sprint similar to the Google Design Sprint, validating new features, and the concepts and changes across Morecast and related-Red Bull products.
The app was designed and built for iPhone, iPad, the Apple watch, Android phones, tablets, and wearables.
Results & Outcomes
- App was downloaded by more than 15 million users with 4.6-star average rating in the app stores
- Received international coverage in diverse outlets
- Brought PR value to Red bull brands and events
- Increased Sales via brand awareness, which impacted the performance of B2B weather-related products
