GoInvo

About

GoInvo is a design practice that specializes in creating innovative solutions for the healthcare sector. Established in 2004, the organization has built a reputation for delivering aesthetically pleasing and functional software that serves a diverse range of users, including patients, clinicians, researchers, and healthcare administrators. With a mission-driven approach, GoInvo is committed to making a tangible and positive impact on healthcare through its design work.

The firm operates with a clear vision: to design the future of healthcare. This vision is reflected in their extensive portfolio, which includes projects that enhance care management, health IT infrastructure, patient engagement, and public health policy. GoInvo's designs are not just theoretical; they are actively used in real-world applications, impacting the lives of millions. For instance, their software is utilized by over 160 million residents in the United States for care planning and risk adjustment, demonstrating the scale and significance of their contributions to the healthcare landscape.

GoInvo's expertise spans various domains within healthcare. They have developed solutions for care management, precision medicine, and genomics, as well as public health initiatives. Their work in health IT and infrastructure is particularly noteworthy, as they have been involved in projects that drive national health data standards and improve the interoperability of healthcare systems. This focus on infrastructure is crucial in an era where data-driven decision-making is becoming increasingly important in healthcare.

One of the standout aspects of GoInvo's approach is their commitment to user-centered design. They engage in comprehensive research processes that include user interviews, analysis, and mapping to understand the needs and challenges faced by healthcare stakeholders. This thorough understanding informs their ideation and design processes, ensuring that the solutions they create are not only innovative but also practical and user-friendly. Their design methodology encompasses a full production process, from initial research and prototyping to user testing and front-end development.

GoInvo's work is characterized by a strong emphasis on ethics and responsibility. They recognize that healthcare design has profound implications for individuals and communities, and they approach their projects with a sense of duty to create solutions that are equitable and accessible. This ethical framework guides their decision-making and influences the types of projects they choose to undertake.

The firm has collaborated with a variety of organizations, ranging from government agencies to private sector companies, to address pressing healthcare challenges. For example, their partnership with the Massachusetts Department of Transitional Assistance resulted in a significant increase in digital applications for food assistance, demonstrating their ability to leverage design to improve public health outcomes. Similarly, their work with medical research initiatives showcases their capacity to design digital experiences that facilitate patient engagement and data collection.

GoInvo's design philosophy is rooted in the belief that beautiful and useful experiences can transform healthcare. They strive to create software that not only meets the functional needs of users but also enhances their overall experience. This dual focus on aesthetics and utility is evident in their portfolio, which features a range of projects that prioritize user experience while addressing complex healthcare issues.

In addition to their design services, GoInvo is also dedicated to thought leadership in the healthcare design space. They publish books and articles that explore emerging technologies, product design, and the intersection of design and healthcare. Their publication, "Health Design Thinking," co-authored by Ellen Lupton and Dr. Bon Ku, highlights a decade of their design practice through diverse case studies, providing valuable insights into the evolving landscape of healthcare design.

The team at GoInvo is composed of talented designers, engineers, and researchers who bring a wealth of knowledge and experience to their projects. Their collaborative approach fosters an environment of creativity and innovation, allowing them to tackle complex challenges with fresh perspectives. The firm prides itself on being "small by design," which enables them to remain agile and responsive to the needs of their clients and the healthcare community at large.

GoInvo's commitment to healthcare innovation is further exemplified by their focus on open-source health design. They believe in the power of collaboration and knowledge sharing to drive progress in healthcare. By contributing to open-source initiatives, they aim to democratize access to healthcare solutions and empower organizations to build upon their work.

In summary, GoInvo is a forward-thinking design practice that is dedicated to transforming healthcare through innovative software solutions. Their extensive experience, user-centered design approach, and commitment to ethical practices position them as a leader in the healthcare design space. With a focus on creating beautiful and useful experiences, GoInvo continues to make significant contributions to the healthcare sector, impacting millions of lives and shaping the future of healthcare delivery. Their work not only addresses immediate challenges but also lays the groundwork for a more equitable and effective healthcare system.